Data protection

1. Data protection at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to identify you personally. For detailed information on the subject of data protection, please refer to our privacy policy listed below this text.

Data collection on this website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. Their contact details can be found in the “Information on the responsible body” section of this privacy policy.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This may be data that you enter in a contact form, for example.
Other data is collected automatically or with your consent when you visit the website by our IT systems. This is primarily technical data (e.g., Internet browser, operating system, or time of page view). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Some of the data is collected to ensure that the website is provided without errors. Other data may be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right to receive information about the origin, recipient, and purpose of your stored personal data free of charge at any time. You also have the right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time for the future. You also have the right to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.
You can contact us at any time if you have any questions about this or other data protection issues.

Analysis tools and third-party tools

When you visit this website, your surfing behavior may be statistically evaluated. This is mainly done using so-called analysis programs.
Detailed information about these analysis programs can be found in the following privacy policy.

2. Hosting

We host the content of our website with the following providers:

Strato

The provider is Strato AG, Otto-Ostrowski-Straße 7, 10249 Berlin (hereinafter “Strato”). When you visit our website, Strato collects various log files, including your IP addresses.
For more information, please refer to Strato's privacy policy: https://www.strato.de/datenschutz/.
The use of Strato is based on Art. 6 (1) lit. f GDPR. We have a legitimate interest in ensuring that our website is displayed as reliably as possible. If consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's terminal device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Order processing

We have concluded an order processing agreement (AVV) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that the personal data of our website visitors is only processed in accordance with our instructions and in compliance with the GDPR.

External hosting

This website is hosted externally. The personal data collected on this website is stored on the servers of the host. This may include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses, and other data generated via a website.
External hosting is carried out for the purpose of fulfilling contracts with our potential and existing customers (Art. 6 (1) (b) GDPR) and in the interest of secure, fast, and efficient provision of our online services by a professional provider (Art. 6 (1) (f) GDPR). If consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's terminal device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Our host(s) will only process your data to the extent necessary to fulfill their service obligations and will follow our instructions regarding this data.
We use the following host(s):
KOBEmedia GmbH
Mauerstr. 95
44532 Lünen

Order processing

3. General information and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.
When you use this website, various personal data is collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.
We would like to point out that data transmission over the Internet (e.g. when communicating by email) can have security gaps. Complete protection of data against access by third parties is not possible.

Information about the responsible body

The responsible body for data processing on this website is:
welcome berlin tours GmbH
Borgmannstraße 4
12555 Berlin
Phone: 030 4433930
Email: info@welcomeberlintours.de

The responsible body is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Storage period

Unless a more specific storage period is specified in this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, deletion will take place after these reasons no longer apply.

General information on the legal basis for data processing on this website

If you have consented to data processing, we process your personal data on the basis of Art. 6 (1) (a) GDPR or Art. 9 (2) (a) GDPR, if special categories of data are processed in accordance with Art. 9 (1) GDPR. In the event of express consent to the transfer of personal data to third countries, data processing is also carried out on the basis of Art. 49 (1) (a) GDPR. If you have consented to the storage of cookies or access to information on your end device (e.g., via device fingerprinting), data processing is also carried out on the basis of Section 25 (1) TDDDG. Consent can be revoked at any time. If your data is necessary for the performance of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Art. 6 (1) lit. b GDPR. Furthermore, we process your data if it is necessary to fulfill a legal obligation on the basis of Art. 6 (1) lit. c GDPR. Data processing may also be carried out on the basis of our legitimate interest pursuant to Art. 6 (1) lit. f GDPR. The relevant legal basis in each individual case is explained in the following paragraphs of this privacy policy.

Data protection officer

We have appointed a data protection officer.
DATASCRIPT
Owner Dipl.-Ing. Matthias Netzker e. K.
Oer-Erkenschwick-Platz 1
03222 Lübbenau, Germany
Phone: +49 (0)3542 8871515
Email: info(at)datascript.de

Recipients of personal data

We work with various external parties in the course of our business activities. This sometimes requires the transfer of personal data to these external parties. We only pass on personal data to external parties if this is necessary for the performance of a contract, if we are legally obliged to do so (e.g., passing on data to tax authorities), if we have a legitimate interest in passing on the data in accordance with Art. 6 (1) lit. f GDPR, or if another legal basis permits the transfer of data. When using processors, we only disclose our customers' personal data on the basis of a valid contract for data processing. In the case of joint processing, a contract for joint processing is concluded.

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke any consent you have already given at any time. The legality of the data processing carried out until the revocation remains unaffected by the revocation.
Right to object to data collection in specific cases and to direct marketing (Art. 21 GDPR)
If data processing is based on art. 6 (1) lit. E or f GDPR, you have the right to object to the processing of your personal data at any time for reasons arising from your particular situation; this also applies to profiling based on these provisions. The respective legal basis on which processing is based can be found in this data protection declaration. If you object, we will no longer process your personal data, unless we can prove compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves to assert, exercise or defend legal claims (objection pursuant to art. 21(1) GDPR).

If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for such marketing purposes; this also applies to profiling, insofar as it is related to such direct marketing. If you object, your personal data will no longer be used for direct marketing purposes (objection pursuant to art. 21(2) GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or place of the alleged violation. The right to lodge a complaint exists without prejudice to other administrative or judicial remedies.

Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done if it is technically feasible.

Information, correction, and deletion

Within the framework of the applicable legal provisions, you have the right to receive information free of charge at any time about your stored personal data, its origin and recipients, and the purpose of data processing, and, if applicable, a right to correct or delete this data. You can contact us at any time with any questions you may have about this or other topics related to personal data.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. You can contact us at any time to do so. The right to restriction of processing applies in the following cases:
• If you dispute the accuracy of your personal data stored by us, we usually need time to verify this. For the duration of the review, you have the right to request the restriction of the processing of your personal data.
• If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion.
• If we no longer need your personal data, but you need it to exercise, defend, or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of its erasure.
• If you have lodged an objection pursuant to Art. 21 (1) GDPR, a balance must be struck between your interests and ours. As long as it is not yet clear whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, this data may—apart from its storage—only be processed with your consent or for the assertion, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Objection to advertising emails

We hereby object to the use of contact data published within the scope of the imprint obligation for sending unsolicited advertising and information material. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, for example through spam emails.

4. Data collection on this website

Our websites use so-called “cookies.” Cookies are small data packets and do not cause any damage to your device. They are either stored temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or your web browser automatically deletes them.
Cookies can originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain services from third-party companies within websites (e.g., cookies for processing payment services).
Cookies have various functions. Numerous cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping cart function or the display of videos). Other cookies can be used to evaluate user behavior or for advertising purposes.

Cookies that are necessary for the electronic communication process, for the provision of certain functions requested by you (e.g., for the shopping cart function) or for the optimization of the website (e.g., cookies for measuring the web audience) (necessary cookies) are stored on the basis of Art. 6 para. 1 lit. f GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and similar recognition technologies has been requested, processing is carried out exclusively on the basis of this consent (Art. 6 (1) (a) GDPR and § 25 (1) TDDDG); consent can be revoked at any time.
You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be restricted.
You can find out which cookies and services are used on this website in this privacy policy.

Consent with Usercentrics

This website uses consent technology from Usercentrics to obtain your consent to store certain cookies on your device or to use certain technologies and to document this in accordance with data protection regulations. This technology is provided by Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, website: usercentrics.com/de/ (hereinafter “Usercentrics”).

When you visit our website, the following personal data is transferred to Usercentrics:
• Your consent(s) or the revocation of your consent(s)
• Your IP address
• Information about your browser
• Information about your device
• Time of your visit to the website
• Geolocation

Usercentrics also stores a cookie in your browser in order to be able to assign the consents you have given or their revocation. The data collected in this way is stored until you request us to delete it, delete the Usercentrics cookie yourself, or the purpose for data storage no longer applies. Mandatory legal retention obligations remain unaffected.

The Usercentrics banner on this website was configured with the help of eRecht24. You can recognize this by the eRecht24 logo appearing in the banner. In order to display the eRecht24 logo in the banner, a connection to the eRecht24 image server is established. The IP address is also transmitted, but it is only stored in anonymized form in the server logs. The eRecht24 image server is located in Germany and is operated by a German provider. The banner itself is provided exclusively by Usercentrics.
Usercentrics is used to obtain the legally required consent for the use of certain technologies. The legal basis for this is Art. 6 (1) lit. c GDPR.

EKomi

For quality assurance purposes, we will forward your email address to our order data processor eKomi Ltd, Markgrafenstraße 11, 10969 Berlin, after completion of the order, who will send you an email on our behalf asking you to rate the product.

Order processing

5. Social media

Facebook

Elements of the Facebook social network are integrated into this website. This service is provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.

An overview of Facebook social media elements can be found here: developers.facebook.com/docs/plugins/.

When the social media element is active, a direct connection is established between your device and the Facebook server. Facebook thereby receives the information that you have visited this website with your IP address. If you click the Facebook “Like” button while you are logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the data transmitted or its use by Facebook. For more information, please see Facebook's privacy policy at: de-de.facebook.com/privacy/explanation.

The use of this service is based on your consent in accordance with Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.

Insofar as personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of data and its transfer to Facebook. The processing by Facebook after the transfer is not part of the joint responsibility. The obligations incumbent upon us jointly have been set out in a joint processing agreement. The wording of the agreement can be found at: www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. You can assert your rights as a data subject (e.g., requests for information) regarding the data processed by Facebook directly with Facebook. If you assert your rights as a data subject with us, we are obliged to forward them to Facebook.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: www.facebook.com/legal/EU_data_transfer_addendum, de-de.facebook.com/help/566994660333381, and www.facebook.com/policy.php.

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.

Instagram

This website incorporates features of the Instagram service. These features are provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.
When the social media element is active, a direct connection is established between your device and the Instagram server. Instagram thereby receives information about your visit to this website.
If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking on the Instagram button. This allows Instagram to associate your visit to this website with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the data transmitted or its use by Instagram.
The use of this service is based on your consent in accordance with Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited exclusively to the collection of data and its transfer to Facebook or Instagram. The processing of data by Facebook or Instagram after it has been transferred is not part of our joint responsibility. Our joint obligations have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum . According to this agreement, we are responsible for providing data protection information when using the Facebook or Instagram tool and for the secure implementation of the tool on our website in accordance with data protection laws. Facebook is responsible for the data security of Facebook or Instagram products. You can assert your rights as a data subject (e.g., requests for information) regarding the data processed by Facebook or Instagram directly with Facebook. If you assert your rights as a data subject with us, we are obliged to forward them to Facebook.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum , https://privacycenter.instagram.com/policy/ , and https://de-de.facebook.com/help/566994660333381 .
Further information on this can be found in Instagram's privacy policy: https://privacycenter.instagram.com/policy/ .
The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452 .

This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
Each time you access a page on this website that contains elements from LinkedIn, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited this website with your IP address. If you click on the LinkedIn “Recommend” button and are logged into your LinkedIn account, LinkedIn can associate your visit to this website with you and your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the data transmitted or its use by LinkedIn.
The use of this service is based on your consent in accordance with Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de
Further information on this can be found in LinkedIn's privacy policy at: https://www.linkedin.com/legal/privacy-policy.

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the US that aims to ensure compliance with European data protection standards when data is processed in the US. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5448.

XING

This website uses elements of the XING network. The provider is New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.
Each time one of our pages containing elements from XING is accessed, a connection to XING servers is established. To our knowledge, no personal data is stored in the process. In particular, no IP addresses are stored and no usage behavior is evaluated.
The use of this service is based on your consent in accordance with Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.
Further information on data protection and the XING Share button can be found in XING's privacy policy at: https://privacy.xing.com/de/datenschutzerklaerung.

6. Analysis tools and advertising

Google Tag Manager

We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool that helps us integrate tracking or statistics tools and other technologies into our website. Google Tag Manager itself does not create user profiles, store cookies, or perform independent analyses. It is used solely to manage and display the tools integrated through it. However, Google Tag Manager does collect your IP address, which may also be transferred to Google's parent company in the United States.
The use of Google Tag Manager is based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in the quick and uncomplicated integration and management of various tools on its website. If consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's terminal device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the US that aims to ensure compliance with European data protection standards when data is processed in the US. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, length of stay, operating systems used, and the origin of the user. This data is assigned to the user's respective end device. It is not assigned to a user ID.
Furthermore, we can use Google Analytics to record your mouse and scroll movements and clicks, among other things. Google Analytics also uses various modeling approaches to supplement the collected data sets and uses machine learning technologies in data analysis.
Google Analytics uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). The information collected by Google about the use of this website is usually transferred to a Google server in the USA and stored there.The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.
The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards when processing data in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.

IP anonymization

Google Analytics IP anonymization is activated. This means that your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser plugin

You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
For more information on how Google Analytics handles user data, please refer to Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Google Signals

We use Google Signals. When you visit our website, Google Analytics collects your location, search history, YouTube history, demographic data (visitor data), and other information. This data can be used for personalized advertising with the help of Google Signals. If you have a Google account, Google Signal links the visitor data to your Google account and uses it for personalized advertising messages. The data is also used to create anonymous statistics on the user behavior of our users.

Order processing

We have concluded an order processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Microsoft Advertising

The website operator uses Microsoft Advertising. Microsoft Advertising is an online advertising program from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.
Microsoft Advertising enables us to display advertisements in the Bing search engine or on third-party websites when the user enters specific search terms in Bing (keyword targeting). Furthermore, targeted advertisements can be displayed based on user data available to Microsoft (e.g., location data and interests) (target group targeting). As website operators, we can evaluate this data quantitatively, for example by analyzing which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks.
We use Microsoft Advertising's Universal Event Tracking (UET) on this site. This collects pseudonymized data to track what actions you take on our websites after clicking on an ad on Microsoft Advertising. UET collects your IP address (anonymized), device identifiers, information about device and browser settings, Microsoft Click ID (stored in a cookie), length of stay on the website, which areas of the website were accessed, which ad led you to the website, and which keyword you clicked on.
The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://learn.microsoft.com/de-de/compliance/regulatory/offering-eu-model-clauses.

Order processing

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program from Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads enables us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms in Google (keyword targeting). Furthermore, targeted advertisements can be displayed based on user data available to Google (e.g., location data and interests) (target group targeting). As the website operator, we can evaluate this data quantitatively, for example, by analyzing which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks.
The use of this service is based on your consent in accordance with Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here:

https://policies.google.com/privacy/frameworks and https://business.safety.google/controllerterms/.
The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the US that aims to ensure compliance with European data protection standards when data is processed in the US. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.

Google Ads Remarketing

This website uses the functions of Google Ads Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With Google Ads Remarketing, we can assign people who interact with our online offering to specific target groups in order to then display interest-based advertising to them in the Google advertising network (remarketing or retargeting).Furthermore, the advertising target groups created with Google Ads Remarketing can be linked to Google's cross-device functions. This allows interest-based, personalized advertising messages that have been tailored to you based on your previous usage and browsing behavior on one device (e.g., cell phone) to also be displayed on another of your devices (e.g., tablet or PC).
If you have a Google account, you can opt out of personalized advertising at the following link: https://adssettings.google.com/anonymous?hl=de.
The use of this service is based on your consent in accordance with Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.
Further information and the privacy policy can be found in Google's privacy policy at: https://policies.google.com/technologies/ads?hl=de.
The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the US that aims to ensure compliance with European data protection standards when processing data in the US. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.

Target group formation with customer matching

To form target groups, we use Google Ads Remarketing customer matching, among other things. Here, we transfer certain customer data (e.g., email addresses) from our customer lists to Google. If the customers in question are Google users and are logged into their Google account, they will be shown relevant advertising messages within the Google network (e.g., on YouTube, Gmail, or in the search engine).

Google conversion tracking

This website uses Google conversion tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With the help of Google Conversion Tracking, Google and we can recognize whether the user has performed certain actions. For example, we can evaluate which buttons on our website are clicked how often and which products are viewed or purchased particularly frequently. This information is used to compile conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that allows us to personally identify the user. Google itself uses cookies or similar recognition technologies for identification purposes.
The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.
For more information about Google Conversion Tracking, please refer to Google's privacy policy: https://policies.google.com/privacy?hl=de.

Meta Pixel (formerly Facebook Pixel)

This website uses Facebook/Meta visitor action pixels for conversion measurement. This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.
This allows the behavior of site visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook advertisement. This allows the effectiveness of Facebook advertisements to be evaluated for statistical and market research purposes and future advertising measures to be optimized.

The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of users. However, the data is stored and processed by Facebook, enabling a connection to the respective user profile and allowing Facebook to use the data for its own advertising purposes in accordance with the Facebook Data Use Policy (https://de-de.facebook.com/about/privacy/). This enables Facebook to place advertisements on Facebook pages and outside of Facebook. As the website operator, we have no influence over this use of the data.
The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.

Insofar as personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of data and its transfer to Facebook. The processing by Facebook after the transfer is not part of the joint responsibility. The obligations incumbent upon us jointly have been set out in a joint processing agreement. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of Facebook products. You can assert your rights as a data subject (e.g., requests for information) regarding the data processed by Facebook directly with Facebook. If you assert your rights as a data subject with us, we are obliged to forward them to Facebook.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.
You can find further information on protecting your privacy in Facebook's privacy policy: https://de-de.facebook.com/about/privacy/.
You can also deactivate the “Custom Audiences” remarketing function in the ad settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.
If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.
The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the US that aims to ensure compliance with European data protection standards when processing data in the US. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this is available from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.

Facebook Conversion API

We have integrated Facebook Conversion API into this website. This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.
Facebook Conversion API enables us to track website visitors' interactions with our website and share this information with Facebook in order to improve advertising performance on Facebook.
For this purpose, the time of the visit, the website visited, your IP address and your user agent, as well as other specific data (e.g., products purchased, value of the shopping cart, and currency) are recorded. A complete overview of the data that can be collected can be found here: https://developers.facebook.com/docs/marketing-api/conversions-api/parameters.

For more information on protecting your privacy, please refer to Facebook’s Privacy Policy: https://de-de.facebook.com/about/privacy/.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF commits to adhering to these data protection standards. For more information, please visit the provider’s link: https://www.dataprivacyframework.gov/participant/4452.

Data Processing Agreement

We have concluded a Data Processing Agreement (DPA) for the use of the aforementioned service. This is a legally required contract that ensures the processing of personal data of our website visitors is carried out only according to our instructions and in compliance with the GDPR.

Facebook Custom Audiences

We use Facebook Custom Audiences. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

When you visit or use our websites and apps, utilize our free or paid services, submit data to us, or interact with our company’s Facebook content, we collect your personal data. If you give us consent to use Facebook Custom Audiences, we will transmit this data to Facebook, which will use it to display targeted advertising to you. Additionally, target groups can be defined using your data (Lookalike Audiences).

Facebook processes this data as our processor. For details, please refer to Facebook’s Terms of Use: https://www.facebook.com/legal/terms/customaudience.

The use of this service is based on your consent in accordance with Art. 6(1)(a) GDPR and § 25(1) TDDDG. This consent can be revoked at any time.

Data transfer to the USA is based on the Standard Contractual Clauses of the EU Commission. For details, see: https://www.facebook.com/legal/terms/customaudience and https://www.facebook.com/legal/terms/dataprocessing.

7. Newsletters and Direct Mail Advertising

Newsletter Data

If you wish to subscribe to the newsletter offered on our website, we require your email address and information that allows us to verify that you are the owner of the provided email address and that you agree to receive the newsletter. Additional data is collected on a voluntary basis only. We use this data exclusively for sending the requested information and do not pass it on to third parties.

The processing of the data entered in the newsletter registration form is based solely on your consent (Art. 6(1)(a) GDPR). You can revoke your consent to the storage of your data, email address, and their use for sending the newsletter at any time, for example via the “unsubscribe” link in the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.

The data you provide for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and will be deleted from the newsletter distribution list after you unsubscribe or the purpose no longer applies. We reserve the right to delete or block email addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest pursuant to Art. 6(1)(f) GDPR.

Data stored for other purposes remains unaffected.

After you unsubscribe from the newsletter distribution list, your email address may be stored by us or the newsletter service provider in a blacklist, if necessary, to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Storage in the blacklist is not limited in time. You may object to the storage if your interests outweigh our legitimate interest.

Newsletter for Existing Customers

If you purchase goods or services from us and provide your email address, we may subsequently use this email address to send newsletters, provided we have informed you in advance. In such cases, the newsletter will only contain direct advertising for our own similar goods or services. You can cancel the receipt of this newsletter at any time. For this purpose, each newsletter contains a corresponding link. The legal basis for sending the newsletter in this case is Art. 6(1)(f) GDPR in conjunction with § 7(3) UWG.

After you unsubscribe from the newsletter distribution list, your email address may be stored in a blacklist to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Storage in the blacklist is not limited in time. You may object to the storage if your interests outweigh our legitimate interest.

Direct Mail Advertising

We use your address, in compliance with all legal regulations, for sending postal advertising (direct mail).

The legal basis for this is our legitimate interest in direct advertising pursuant to Art. 6(1)(f) GDPR in conjunction with Recital 47 GDPR. If a corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR; consent can be revoked at any time. More specific regulations may be communicated to you during data collection and take precedence over this regulation.

Your address will remain with us until the purpose for data processing no longer applies. If you assert a legitimate request for deletion or revoke your consent to direct mail advertising, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, deletion will take place after these reasons no longer apply.

We use the following service provider for sending our postal mailings: Couvert Versand Service GmbH Blockdammweg 39-59 10318 Berlin

Data Processing Agreement We have concluded a Data Processing Agreement (DPA) for the use of the aforementioned service. This is a legally required contract that ensures the processing of personal data of our website visitors is carried out only according to our instructions and in compliance with the GDPR.

8. Plugins and Tools

YouTube

This website embeds videos from the YouTube website. The operator of the website is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of our websites that includes YouTube, a connection to YouTube’s servers is established. This informs the YouTube server which of our pages you have visited.

YouTube may also store various cookies on your device or use comparable technologies for recognition (e.g., device fingerprinting). This allows YouTube to obtain information about visitors to this website. This information is used, among other things, to collect video statistics, improve user-friendliness, and prevent fraud attempts.

If you are logged into your YouTube account, you enable YouTube to directly associate your surfing behavior with your personal profile. You can prevent this by logging out of your YouTube account.

The use of YouTube is in the interest of an appealing presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If a corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

For more information on how user data is handled, please refer to YouTube’s privacy policy: https://policies.google.com/privacy?hl=en.

Google Fonts (Local Hosting)

This site uses Google Fonts provided by Google for the uniform display of fonts. The Google Fonts are installed locally. No connection to Google servers is established.

For more information about Google Fonts, please visit: https://developers.google.com/fonts/faq and Google’s privacy policy: https://policies.google.com/privacy?hl=en.

Google Maps

This site uses the Google Maps map service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. This allows us to integrate map material on our website.

To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer. When Google Maps is activated, Google may use Google Fonts for the purpose of uniform font display. When you call up Google Maps, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

The use of Google Maps is in the interest of an appealing presentation of our online offers and to make it easy to find the places we indicate on the website. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If a corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Data transfer to the USA is based on the Standard Contractual Clauses of the EU Commission. For details, see: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

For more information on how user data is handled, please refer to Google’s privacy policy: https://policies.google.com/privacy?hl=en.

9. Our Own Services

Handling of Applicant Data

We offer you the opportunity to apply for jobs with us (e.g., by email, post, or via our online application form). Below, we inform you about the scope, purpose, and use of your personal data collected during the application process. We assure you that the collection, processing, and use of your data is carried out in accordance with applicable data protection law and all other legal provisions, and that your data is treated as strictly confidential.

Scope and Purpose of Data Collection When you submit an application to us, we process your associated personal data (e.g., contact and communication data, application documents, notes taken during interviews, etc.) insofar as this is necessary to decide on the establishment of an employment relationship. The legal basis for this is § 26 BDSG under German law (initiation of an employment relationship), Art. 6(1)(b) GDPR (general initiation of a contract), and—if you have given your consent—Art. 6(1)(a) GDPR. Consent can be revoked at any time. Your personal data will only be passed on within our company to persons involved in processing your application.

If the application is successful, the data you submitted will be stored in our data processing systems on the basis of § 26 BDSG and Art. 6(1)(b) GDPR for the purpose of carrying out the employment relationship.

Data Retention Period If we cannot offer you a position, you reject a job offer, or you withdraw your application, we reserve the right to retain the data you have submitted on the basis of our legitimate interests (Art. 6(1)(f) GDPR) for up to 6 months from the end of the application process (rejection or withdrawal of the application). The data will then be deleted, and physical application documents will be destroyed. The retention serves in particular as evidence in the event of a legal dispute. If it is evident that the data will be required after the 6-month period has expired (e.g., due to an impending or pending legal dispute), deletion will only take place when the purpose for further retention no longer applies.

Longer retention may also occur if you have given your corresponding consent (Art. 6(1)(a) GDPR) or if statutory retention obligations prevent deletion.

Inclusion in the Applicant Pool If we cannot offer you a position, there may be the possibility of including you in our applicant pool. In the event of inclusion, all documents and information from the application will be transferred to the applicant pool in order to contact you in the event of suitable vacancies.

Inclusion in the applicant pool is based solely on your express consent (Art. 6(1)(a) GDPR). Giving consent is voluntary and has no relation to the current application process. The data subject can revoke their consent at any time. In this case, the data from the applicant pool will be irrevocably deleted, unless there are legal reasons for retention.

The data from the applicant pool will be irrevocably deleted no later than two years after consent has been given.

Public Register of Processing Activities

1. Name and address of the responsible entity

Welcome Berlin Tours GmbH Neue Bahnhofsstraße 9-10, 10245 Berlin, Germany

2. Management

Uwe Flügel

3. Head of Data Processing

Uwe Flügel

4. Purpose of data collection, processing, or use

Sale or brokering of travel, individual travel services, and travel insurance, as well as all related ancillary transactions. Data collection, processing, and use are carried out to fulfill the above-mentioned purpose.

5. Description of the affected groups of persons and the associated data or data categories

Personal data is collected, processed, and used primarily for the following groups, insofar as this is necessary to fulfill the purposes stated in section 4 (none of this data is classified as risk data. Sensitive data, such as dietary habits that must be reported to accommodations, is transmitted anonymously, detached from the individual):

5.1 Group: Contractual partners

Data/data categories: First and last names Address data and group Telephone, fax, and email data

5.2 Group: Inquirers for offers

Data/data categories: First and last names Address data and group Telephone, fax, and email data

5.3 Group: Travel participants

Data/data categories: First and last names Gender If required by service providers (e.g., airlines, hotels, ski rental), additional data such as: Date and place of birth ID data: type, number, date and place of issue, expiration date, nationality Allergies, food intolerances, illnesses or disabilities, height, weight, shoe size This data is collected on behalf of others and is not processed or used for our own purposes.

5.4 Group: Agencies/suppliers/service providers/other service providers

Data/data categories: First and last names Address, business, and contract data Telephone, fax, and email data Bank details

5.5 Group: Applicants for jobs, internships, and apprenticeships

Data/data categories: Name data Address and communication data Application-relevant data: date of birth, marital status, nationality, education, professional history, certificates, and qualifications

5.6 Group: Employees, trainees, interns, and former employees

Data/data categories: Name data Address and communication data Contract, master, and billing data: date of birth, marital status, nationality, religion, area of activity, salary payments, names and ages of dependents (if relevant for social benefits), wage tax data, social data, bank details Personnel administration and management data: access and control data, communication data, transaction processing and control data, data on company assets entrusted to the employee, working time records, and photos Emergency contact data for individuals selected by the employee to be contacted in case of emergency

6. Recipients or categories of recipients of the data

Personal data of the affected groups is disclosed to the following recipients to fulfill the purposes stated in section 4:

6.1 Group: Contractual partners, inquirers for offers, travel participants, agencies/suppliers/service providers/other service providers

Recipients/categories of recipients: Internal departments involved in executing the respective business processes (e.g., accounting, purchasing, marketing, sales) Public authorities that receive data based on legal regulations (e.g., tax authorities) External parties, such as affiliated companies and external contractors, e.g., service partners at travel destinations and data centers

6.2 Group: Applicants for jobs, internships, and apprenticeships

Recipients/categories of recipients: Internal departments involved in executing the respective business processes (e.g., HR department, management, department heads) Public authorities that receive data based on legal regulations (e.g., employment agency)

6.3 Group: Employees, trainees, interns, and former employees

Recipients/categories of recipients: Internal departments involved in executing the respective business processes (e.g., accounting, HR department) Public authorities that receive data based on legal regulations (e.g., social insurance carriers, tax authorities)

7. Data transfer to third countries

Transfers of personal data to third countries only occur within the scope of fulfilling contractual obligations, currently primarily to Switzerland.

8. Standard periods for data deletion

The legislator has issued various retention obligations and periods. After these periods expire, the relevant data is deleted, provided it is no longer required for contract fulfillment or to prevent loss of evidence, or if there is no longer a legal obligation to retain it. If data is not affected by regular deletion, it is deleted when the purposes listed in section 4 no longer apply.

9. Update concept

User data can be changed via the backend of all systems, and the change process is documented. The status of consent is also documented.

10. Backup strategy

The backup strategy is documented in detail in a separate document.

11. Documentation of consent

The current status of the privacy policy and the respective consent fields in forms is documented via screenshots. Consent information is transmitted in forms as information and archived in the Ratio address management system with the date, status, and source of the data.

12. Provision concept

The procedure for information and revocation is documented in detail in a separate document.

13. Documentation of access

Access to personal data is only possible with a user login. Access to data is automatically documented via the login.

14. Technical and organizational measures

The technical and organizational measures (TOMs) are documented in detail in a separate document.